How Do You Succeed At Community Organization Fundraising?
• Realize that that the local community will be apathetic towards your fundraising unless your organization is at the forefront of their minds. This doesn’t happen just because they are aware of your existence and you think they like your organization. Loading… • Build the relationship with your local community first and foremost. • Relationship building starts with your benefits message. On a sub-conscious level, people will only feel strongly about your organization if they understand the benefits you bring to the local community. Figure out what your benefits are and then begin to sell them to the local community. • Once most people in your community are aware of your benefits then its time to get them to a relationship building event, such as an open day. The goal of these events is to build a strong affinity between the community and your organization. Get people involved in some fun activities, no matter how small that involvement. This will begin to build a commitment to your
