How Do You Sell To Small Businesses In Seconds?
Selling to small business establishments requires dedication, confidence, and patience. However, selling isn’t hard. It’s more about being prepared to make the sale. You can substantially increase sales of your product or service by saying the right words in seconds. Target your market audience. This first step requires patient research on your part. By knowing your market, you won’t find yourself selling something they don’t need or can’t afford. For instance, if you are selling kitchen knives, you wouldn’t want to sell them inside a post office. It’s better to sell the knives to a small business in the restaurant industry that may need them. Approach the person manning the front counter with confidence. In most small business establishments, the secretary is what most seasoned telemarketers call a “gatekeeper.” In other words, this person screens all visitors and phone calls. If the “gatekeeper” thinks you’re not an asset to their company, a rejection will occur. Smile when you first
