How Do You Sell Fruits & Vegetables?
Growing fruits and vegetables for your own consumption may seem simple enough. But selling your produce requires planning and dedication. The same principles that apply to running a business apply to running a farm for profit. There are several ways to sell your produce: roadside stands, farmers’ market, pick your own farm or community supported agriculture (CSA). Each method has its benefits and drawbacks and will depend on the amount and type of fruits and vegetables you intend to sell. Prepare a large garden with common fruits and vegetables. Grow produce that people are familiar with the first year, while you develop your customer base. Research your market area. Talk to other local producers to get a feel for what markets work well for them and why. Sell locally in the beginning. Choose one venue, such as a roadside stand on or near your property (where the produce is grown) or a farmer’s market. Calculate the cost of supplies, fuel and your time. Do not use grocery store prices t
