How Do You Sell A Product Idea?
It’s a mistaken belief that a great product idea necessarily translates into a great product. Be it a minor modification to an existing product or an entirely new product idea, it has to be sold well for it to succeed. Here are a few basic steps to help you sell a product idea. Check your idea for originality. Market research and patent searches are handy tools for this type of research. Determine the profitability of the idea. You may have a great idea but it should also translate into a profitable business for the prospective buyer. Protect your idea by patenting it or at least filing for a patent. It not only makes the idea attractive to prospective buyers, but also safeguards it from being copied. Make a working prototype of your product idea to give the prospective buyer a complete feel for the product. Find the right people to whom you can sell your idea. Present your product idea well. Don’t limit yourself to only one prospective buyer. Approaching more than one buyer enables yo
