How Do You Run A Liberal Radio Talk Show Like Al Franken?
Until recently, the public knew Al Franken mostly as a talented but sometimes goofy comedian from Saturday Night Live and other prominent comedy outlets. Since Franken started his left-leaning radio talk show, “The Al Franken Show,” Franken has undergone an image transformation, achieved in part by Franken’s method of running his flagship show. Identify a gap in the talk radio market that you can exploit as Al Franken did when he took on the gap created by conservative dominance of talk radio. Take advantage of the gap by positioning yourself as a reactionary, giving your show a theme and name that mocks your top opponent, as Franken did by naming his show “The O’Franken Show” in response to conservative talk show host Bill O’Reilly. Pair up with an experienced print and radio journalist such as Katherine Lanpher, who worked as Al Franken’s co-host on the radio program. Lanpher’s experience with Detroit Free Press, the Chicago Sun-Times and the New York Times gave the show a certain re