How Do You Reinforce Store Image Using Retail Display?
Retail display solutions are the key promotional element to strengthen your brand. Recent research by POPAI (Point of Purchase Association International) on buying behavior affirms that the majority of purchase decisions are made in store. In today’s retail markets there are millions of product labels that compete for attention of customers. Get your product noticed. Differentiate from the mass. In such a competitive marketplace you need to find creative solutions to build a reputable store image that will ensure customer loyalty. Depending on the product you want to showcase, your retail space and given store design — there are many possible store design solutions that you can apply to project your desired image. What do you want your customers think about your retail location? Very low price merchandise without brands vs. value oriented pricing or only luxury items — what is your domain? Decide for the Right Display Type You can choose to showcase your products on a stand alone flo
