How Do You Promote A Dirt Race Car Track?
Dirt track racing is racing in its purest form. The drivers and crew members race for the love of the sport instead of the money and TV exposure. If you attend a dirt track race, you’ll be experiencing an event like none other. The roar of the engines and the dirt flying into the stands will keep you on the edge of your seat. Promoting a dirt race track can be a challenge for owners who are trying to attract new fans. Successful promoters not only promote their track, but the drivers who compete on a weekly basis. Attracting new fans can be difficult if they have never seen the sport. Develop a marketing strategy for your targeted audience. The people who attend dirt track racing on a regular basis are outdoors and hands-on type of people. Hang signs in places like auto parts stores, local restaurants and taverns. If you decide to advertise on TV or radio, make sure to negotiate the best time possible, during specific shows. For TV, the best types of shows to advertise on would be fish
