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How Do You Plan A Menu For A Catering Truck?

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How Do You Plan A Menu For A Catering Truck?

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Planning a menu for your catering truck is one of the hardest parts of the job. You can fill the truck up with all sorts of goodies, but you’re stuck with them if people don’t buy. Knowing what sells and picking what your customers want is the key to a successful business, so plan your menu carefully. Ask someone familiar with the route what sells and what doesn’t. If you are buying a route, ask the seller or the person that previously serviced it. If the route is new, find out about the people you will be serving. For example, if your catering truck is going to service industrial parks, go to the businesses and find out if there is a predominate ethnicity represented. Stock ethnic foods to match your customers. Locate the local commissary, which is a facility that provides food and beverages to catering trucks. Here, you can buy hot foods, sandwiches and all items necessary for your operation. Alter your menu to match the time of day. If you are selling in the morning, breakfast fare

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