How Do You Name A Child Daycare Business?
In the rush to research and set up a daycare business, entrepreneurs often neglect to give a serious amount of thought to naming their new venture. A great name will make up the cornerstone of a businesses branding strategy and will determine how customers perceive the business. This article sets out some advice for naming a childcare business. Firstly, you should try to think of your name as a blank page, something that is new and fresh and something upon which a brand or company image can be built. It is important not to limit yourself by being too specific but rather to have a name that will allow you to be anything you want and move in any direction that you may want to in the future. Avoid including the owners name, avoid including the name of the area in which you will operate and avoid a name that describes the services that you offer too specifically. For example, if you start off with the word ‘infant’ in your name, it may no longer be appropriate if you wish to move into ‘aft
