How do you manage to be cost and price competitive by Asian levels when you import or distribute technology coming from expensive markets such as Norway and the USA?
This is the reason why SBI Offshore is moving away from marketing and distribution. The company is moving towards becoming an integrated engineering solutions provider, assembling or fabricating equipment in Asia. For delivery in Asia, SBI will now only source the design and critical components from the USA or Europe while the actual manufacturing will take place in Asia. This saves costs and reduces delivery lead times from one month to a couple of days to ship from our facility in China to anywhere in Asia. When we met with ASME, we were told that Singapore is a great place to start a business with the country being a door opener to other markets in Asia such as China and India. How do you leverage on this positioning of Singapore to attract more clients? SBI Offshore concentrates its engineering in Singapore to support the production facilities in China. At the same time, the company also has design centres in Houston and the Netherlands for design and concept engineering. These con
