How Do You Make Trade Show Displays?
Trade show displays can be very costly, so it is important to get it right the first time. The best thing to do is create a display that can be updated easily and inexpensively, but retain a professional appearance. The following suggestion is taken from actual displays created by several companies. Look through display catalogs for a tradeshow display easel. These usually are large displays, very heavy-duty, that contain three folding panels with dark colored fabric that allow you to pin or Velcro different elements to it. While these can cost hundreds of dollars, they will last for several years and serve as your permanent display. Decided what you would like on your display. Examples of things that should always be included are your company logo, name and benefits. Benefits are not a laundry list of duties, but how your prospect will benefit from using your service. You always want to tie a feature (lightweight design) to benefit (allows you to use the product without worrying about
