How Do You Make A Cold Call Sales Presentation?
Cold calling is a dying phenomenon, largely due to the fact that most sales professionals are stumped on how to reach our to unprepped customers. Use the following tips to make cold calling more effective for you and your business. Step 1 Create a script that you can memorize and roughly follow in a natural way, or borrow one from a fellow sales force member. This is to be used as a guide during your cold calls to prevent silent moments in the conversation and to keep the pitch going smoothly. Step 2 Always adjust your sales pitch to the needs of your customer during cold calling in order to ensure that you relay an effective message. Is the customer male or female? Is the customer young, middle aged, or mature? Is the customer working full time, a student, or a stay at home dad/mom? Make your product appealing to them personally. Step 3 If the customer is busy upon answering the phone, schedule a call back time. Give two specific days and times and ask which is the more convenient for
