How do you handle consumers who do not want to receive unsolicited direct mail, e-mail or telemarketing calls?
A. We maintain rigorous standards regarding our data updates and file hygiene. Once a consumers name is released to the DMA’s Mail Preference Service as a “Do Not Contact” preference, or once a phone number is released on the national Do Not Call list, these records are suppressed from release at the customer’s option. No one offers more reliable, “can-spam compliant” opt-in email addresses than AIM. These addresses are sourced from list owner partners whose opt-in subscribers have agreed to receive information and offers from third-parties. If we transmit your email campaign for you, we will start with “a permission pass” to provide the recipient with an additional opportunity to opt-out or reconfirm their opt-in status.
