How Do You Get Product Exposure Through Movie Product Placement?
Through the years product placement has been a big part of the movie industry. Advertisers pay a small fee to get their products in a movie with the hope that movie goers will see the products and rush out to buy them after the film ends. In some cases the company may donate their goods for free based on the amount of sales they’ll get later. Product placement can be a great way to spread the word for your product, but first you have to get it in the movie. Read on to learn how to get product exposure through movie product placement. Wait for the film company, producers or set designers to come to you. When it comes to product placement, some people are just lucky. Someone associated with the movie may find your product and decide that it would be perfect for the film. In the case of “Sex and the City,” the woman in charge of dressing the actors actively sought out the items for the movie and arranged the deals. Subscribe to “Backstage” or another similar magazine devoted to actors and
