How Do You Develop Profitable Retail Spa Products?
Spa products are growing in popularity, especially those that contain trendy scents or ingredients. However, just like fashions, spa products go through fads over time, and one must stay knowledgeable about the industry to develop profitable products. In order to make spa products that will be commercially successful, you will need to do quite a bit of research. Choose a niche that you want to fill–it will be easier to develop a line of products if you concentrate on a certain type, rather than trying to make everything that has to do with spas. For example, you can focus on massage lotions, aromatherapy candles, mud masques or spa skincare products. Visit your local stores that sell spa products, such as bath and body retailers, high-end skincare boutiques and aromatherapy product stores. Pay attention to what the packaging looks like, the scents that are being used and what colors the products are–the products you see on the shelf are only there because it was determined they are l