How Do You Design A Name For A Nightclub?
A good nightclub name needs to both fit its purpose and appeal to its desired audience. It can allude to debauchery to bring in party people, or mention mythology for a more whimsical and creative bent. It can have a homey name to bring in locals who want a place to relax after work, or a nostalgic title to pull in the old-timers. The important thing is that the name appeals to your target clientèle. Write a description of your target audience in a notebook. Points to consider: Who are they? What do they get out of a nightclub? Are you looking to appeal to hipsters who boost their cool factor by hanging out in the cutting-edge club, college kids looking for wild parties and hookups, locals looking for a friendly watering hole to unwind with friends, or musicians and artists looking for a laid-back place to network? Observe your target audience first-hand. Check out the clubs they frequent. What sorts of names do these clubs have, and what’s the atmosphere like? Where are they located?
