How Do You Create An Opt-Out For Email?
When you send mass email to people, you must provide your recipients with an easy method for declining any future mailings even if they initially requested to be added to your mailing list. To meet this need, you can add an “opt out” link at the bottom of your messages, which allows users to unsubscribe by clicking the hyperlink you provide. By using HyperText Markup Language (HTML) in conjunction with your email application, you can create an opt-out for your email. Launch your HTML text editor and create a new page. Add a table to your page by using your text editor’s “Insert” function or type the table code directly in the code window. For instance, to create a simple one row, one column table type:
Type in the terms “opt out” or “unsubscribe” between the “
” tags and make this a hyperlink by adding anchor elements before and after the term. The anchor contains the URL of a destination, such as unsubscribe confirmation page, and is typed
