How Do You Create A Focal Point On A Gift Store Wall?
Working at a craft consignment store for three years allowed me to rearrange items as I saw fit. These tips worked for me in the past to draw consumers attention to items I’d like to sell. Put yourself in the consumer’s shoes. When you first walk into the store, where is your attention drawn? Ask consumers this same question if needed. Consumers love giving feedback! Now that you know where consumers are looking, gather the items you want to contribute to your focal point. Naturally, the item you’d like to atract the consumer’s attention should go in the center. Add some coordinating items around the main item. The items should be slightly smaller to keep the consumer’s attention on the item of focus. These can be items of similar coloring or functions. An example: Dry floral wreaths are paired nicely with surrounding candles or welcome signs. If you have room for shelves underneath, place some common good selling items below your focal point. These will attract extra attention to the
