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How Do You Create A Cool Product And Unique Names For Business?

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How Do You Create A Cool Product And Unique Names For Business?

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Though a great product with a mediocre name (no offense, Google) can still dominate in its respective industry, a great product armed with a unique name is unstoppable. Thus, develop a strong product first and foremost. For brand recognition to take off, however, a catchy name is a big asset. Pinpoint your market. The younger demographic desires different products than the older generation. For example, a cell phone that enables instant messaging capabilities would be highly valued by high school students, but the older generation may not be interested in learning such technology. Thus, the “cool” in “cool product” has different meanings, depending on your market. Design a product based on the needs of that group, which is best determined by analyzing industry trends. Document the strengths and weaknesses of competitors. Model your business based on what your competitors do well, and gain an edge over competition by showing strength where they show weakness. Continuing with the cell ph

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