How Do You Become A Music Promoter?
Becoming a music promoter requires balancing whatever moves people artistically with projects that make money. Negotiating these priorities is the margin between success and failure–which is never far away when there’s no other backup but the box office. Successful promoters combine risk-taking and entrepreneurial skills in a field with such a high attrition rate that it leaves little doubt about one reality–this is no place for the faint-hearted. Start Local Step 1 Start local. Unless you’re doing an internship with a major promoter, you won’t begin a career by booking national acts. Working behind the scenes at a benefit–or scheduling a triple bill at a coffeehouse–will give an excellent grounding in how the music business actually works. Step 2 Know what you’ll spend on the big details–most performers don’t bring their own PA (public address) systems, so you’ll have to rent one or find somebody to provide that equipment. Don’t forget to include hall rentals, promotion and whate
