How Do You Advertise In Opt-In Email Lists?
Opt-in email lists offer a permission-based approach to acquiring customer and reader email addresses. Individuals on opt-in email lists sign up to receive emails, news, advice or product offers. Operators of opt-in email lists often allow external companies to advertise through their email communications. The benefits of advertising to opt-in email lists are that the readers on the list are pre-qualified, obtained with permission and they are aware that they may receive messages that contain advertising. Successful advertising using opt-in email lists requires that you find lists containing people who would be interested in your product or service. Identify the target audience for the product or service you want to advertise. Create a profile for your ideal client, so that you can select your opt-in lists accordingly. Include age, income, gender, marital status, interests and any other information specific to your target audience. Come up with a list of measurable goals you can use to
