How do these “value added” features affect retail prices for DVD-Audio discs and players?
DVD-Audio discs debuted in the marketplace at the same price as many popular DVD-Video discs (approximately $25 each and sometimes more, depending on the studio). Several labels have elected to price their DVD-Audio media consistent with that of their compact disc offerings. We see this trend continuing, as the strategy is likely to persuade consumers to adopt DVD-Audio in even greater numbers. As for players, you can currently find tabletop DVD-Audio players in the marketplace for less than $200 and as much as $5,000, depending on the make and manufacturer. DVD-Audio has become a standard feature in most mid-priced and referenced DVD-Video players.