How do the counselors actually help people to quit using tobacco?
First, the counselors help callers determine their stage of readiness to change. It is important to know if the caller is contemplative, meaning they are just starting to think about making a change, or if they are in the action stage, meaning they have already quit, or have set a quit date in the near future. The counselors use motivational interviewing techniques to help callers move along that range from thinking about quitting, to actually taking action, to maintaining their new tobacco-free lifestyle.