How do other chambers of commerce use the Business Intelligence Report?
The most common way that chambers use the Business Intelligence Report is to fax, print or e-mail the publication to the membership as a value-added benefit to increase member retention and goodwill. However, chambers of all sizes have created many ways to use and distribute the Business Intelligence Report. Many chambers are using it to keep their small business members happy. Others insert it into their chamber newsletters to increase readership, and many have found it to be an effective tool for selling memberships to new companies. Some chambers secure sponsors, others rely solely on increased member retention to fund it. All have found that it translates into positive feedback from members.
