How Do Illicit Drug Overdose Searches Rank?
Although the pop culture mystique about “drug overdose” involves the use of illicit drugs sold in back alleys, according to search frequency rankings, illegal drug overdose queries are not frequently searched. In Graph 1, the first two queries for illegal substances are the 14th and 15th ranked search phrases, “heroin overdose” (5,396) and “cocaine overdose” (5,395). Their combined total is only 722 queries more than the next two phrases “vitamin d overdose” (5,067) and “vitamin c overdose” (4,966). Similarly, in Graph 3, the only two searches for drug overdose information involving illegal drugs are searches for “acid” and “marijuana”.
