How do I start a speed dating service?
The busier that people are, the harder it is to date. Singles struggle to find the time to manage work and play. This could be a prime business opportunity for the right entrepreneur. With a little work, it’s possible to become a business owner and help single people find love. Step 1 Perform market research. This is labor intensive and is the most important part of the business startup. Find out how many singles are in the area, their ages, average income, favorite restaurants, leisure activities and locations throughout the city. The data will be as detailed as the resources available to obtain it. This will be the first step in developing a marketing plan to attract singles to the speed dating business. Step 2 Create a marketing campaign. Follow the four Ps of marketing. They include price, product, place and promotion. Based on the market research that is aggregated, determine where the speed dating events will occur, a competitive price for the service, how the word will reach tar
