How do I set up a clients contract rate for publications and stations without affecting the standard rates?
There are two kinds of media rates in Clients & Profits: standard rates and client rates. Standard rates apply to anyone who has not given a volume or frequency commitment and usually reflects the cost of a particular size and type of ad using the national commissionable or open rate. Client contract rates for media can be added for clients who have signed a contract based on volume or frequency commitments in exchange for a lower advertising rate. Once you have added media plan, or entered a media plan number in the client’s file (View > Client the choose File > Last Media Plan), you can add a client contract rate by using the pull down menu in Publication/Ad Sizes. Simply select which publication or station you wish to add contract rates for, and pull down the menu from Standard rates to one of your clients — then add the information about the buy using your client’s special rate.
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