How do I respond to dealers that call and report that Lead Manager is not parsing leads correctly?
Follow this process: 1. Explain to the dealer that the lead generator/Source has likely deviated from transmitting leads in ADF format. 2. Assure the dealer that Lead Manager is not “broken” – that all lead management tools have difficulties parsing leads when the format is changed – and ADF format is broken – by the Source. 3. Ask the dealer to contact the lead generator/Source and inform them that their leads do not appear to be transmitted in standard ADF format. 4. Get the lead ID of the lead that is not parsing. 5. Open an enhancement in Continuus and include the lead ID. 6. Advise the dealer that Cobalt will also follow up with the lead generator/source.