How do I measure the effectiveness of the Prolitec service?
Measurement is best done against specific objectives for the service. Most Prolitec clients need to enhance indoor air quality by eliminating an odor issue or adding a pleasant scent into a space. Usually the objective is to please customers and employees. The result is easy to determine when an odor problem is the issue. Either the malador can be detected or it cannot. In the case of a scent being introduced into a space, it is important not to scent too heavily. It is best to invite younger people of, say, age 30 or less to enter the treated space from an odor free exterior space and to gain their first impressions of the scent in the space. This is the most accurate evaluation of whether a pleasant scent is detectable and its strength. Ideally, it should be detectable but not overwhelming. Longer term, the results can be measured in customer satisfaction, repeat business and the ability to attract new customers. For example, research has determined that clients wager more in casinos
