How do I get the maximum benefits from Colgate* Visible White™ toothpaste?
Colgate* Visible White™ is an everyday toothpaste delivering whitening benefits for dramatically whiter teeth. We like to call it the “2-2-2 concept”: Brush your teeth with Colgate* Visible White™ toothpaste for two minutes, twice a day, for two weeks. In just 2 weeks, Colgate* Visible White™ toothpaste will make your teeth noticeably whiter!