How do I design a good newsletter?
How do I design a good newsletter?Answer: First and foremost, a good newsletter has good content that meets the needs and expectations of the reader. On the design and page layout side, a good newsletter design creates interest and maintains readability through consistency, conservation, and contrast. Use these basic guidelines to help construct your publication. Be consistent in your newsletter design • Use grids for page to page consistency. • Use templates and styles for consistent formatting. • Use repeating elements such as footers, headers, department heads. Be conservative in your newsletter design • Use three or fewer typefaces. • Use frames and boxes sparingly. • Use no more than one or two pieces of clip art, photos, or graphic accents per page if possible. Use contrast in your newsletter design • Use high contrast typefaces such as a bold sans serif type for headlines and a serif for body text. • Make it big, really big. Use an exaggerated drop cap or enlarge a single piece
