How Do I Advertise for Minority Scholarships?
Successful methods for advertising minority scholarships are similar to those used to promote regular scholarships. When advertising scholarships for minorities, avoid racial language or terms that could alienate the families you’re trying to reach. Also, research your target audience. If you started a scholarship for minority high school students who lost their homes in a natural disaster, interview affected families and discuss students’ academic goals. Attend high school and college career fairs. Set up a booth and provide brochures that describe the nature of the scholarship, who qualifies and the application deadline. Have applications on hand and answer any questions from potential applicants. Contact local media outlets like TV stations, newspapers and radio stations. Describe how the scholarship will benefit students and provide background information on what inspired you to start the scholarship. Mention your e-mail address, website address and phone number. Get members of you
