How do digital printing workflow requirements differ from conventional ones?
Unlike conventional printing, digital print jobs often are short run, customized print jobs with quick turnarounds [and often involve] new applications that grow business for print providers such as digital color, variable-data printing, Web-to-print and book publishing. Xeroxs FreeFlow Digital Workflow Collection specializes in helping users manage these types of volume building jobs. The difference between digital and conventional printing workflow requirements is also driven by the nature of the business model. For example, shifting to digital printing means managing multiple print orders from multiple customers—customized jobs are in short runs and often yield many more jobs from several different customers. How does company size impact the digital workflow decision? Smaller print operations may be more suited to the workflow components strategy where they buy only what they need. FreeFlow components are sold separately so that print providers can buy what they need at an affordabl