How do CSCs work?
A wireless subscriber is made aware of a CSC, whether through TV, radio, online or through an advertisement, and asked to send a text message to the CSC. The wireless subscriber then addresses a text message to the CSC number (e.g. 74678) and enters text into the message as directed. Once the wireless subscriber sends the message, it is routed through the wireless service providers’ network to the SMS messaging server. The wireless service provider’s SMS messaging server then determines where to route the message based on the CSC and which application provider or brand supports/ corresponds to the CSC. The application receives the message and routes it through the software application, which could include sending a confirmation or follow-up message back to the wireless subscriber who originated the message.