How did you come up with the concept for the name “Twodogs Unleashed” and the label artwork?
Kevin: Well, this is probably a long story, but simplified, my father in law gave me my nickname “Twodogs” many years ago based on the old Indian joke – “Why do you ask Twodogs F@#*ing?” I’m sure you’ve heard it. When I decided to jar this product, I knew I had to incorporate Twodogs into it somehow. I had a very creative co-worker that works wonders with Adobe Photoshop, and she went to work with a partial design I had given her of Twodogs F@#*ing of all things. After a few drink tabs at the local watering hole to influence creativity, we had the label design complete. As for the name Sweet Hidden Heat “Salish” (a cross between a Salsa and Relish), that just came natural after tasting my product. Its sweet tasting at the beginning, then the heat begins to come in at the end. Also, after further research on the word Salish, I found that Salish is actually an old Indian tribe from the west, so that just played in great based on the joke. Scott: Have people been open and receptive to the
