How did political consultants become so prominent in South Carolina?
It’s a personality-driven business and you have some incredibly colorful personalities, whether you’re talking about the three major players–Quinn, Tompkins, and Shealy–or some of the younger up-and-comers. Certainly Shealy thrives on his reputation as a troublemaker, dirty trickster, and political prankster. Another reason is the generally poor quality of candidates that run for office in the state. When you have intellectually incurious candidates, you end up with races dominated by consultants. Once they get these candidates elected, the consultants can then get them to endorse whoever they want in statewide and national races. It’s no shock that [attorney general] Henry McMaster endorsed John McCain, because they both use Quinn as their consultant. That’s the way it works here. The flip side is that the consultants wouldn’t be where they are if they weren’t good. 3. How much influence do consultants have after the election, in terms of impacting public policy? A lot, probably too m