How did Kwanza, a holiday founded in the sixties, gain such rapid popularity in the United States?
Kwanzaa is a week-long celebration held in the United States honoring African heritage and culture, marked by participants lighting a kinara (candle holder).[1] It is observed from December 26 to January 1 each year, primarily in the United States. Kwanzaa is considered one of the primary holidays within the U.S. Christmas and holiday season.[2][3][4] Kwanzaa consists of seven days of celebration, featuring activities such as candle-lighting and pouring of libations, and culminating in a feast and gift giving. It was created by Ron Karenga and was first celebrated from December 26, 1966, to January 1, 1967. Contents [hide] * 1 History and etymology * 2 Principles of Kwanzaa * 3 Popularity * 4 Observance * 5 Evolution in Kwanzaa’s observance * 6 Criticism * 7 Kwanzaa film * 8 See also * 9 Further reading * 10 References * 11 External links History and etymology 2009 Kwanzaa Movie The Black Candle narrated by Maya Angelou Ron Karenga created Kwanzaa in 1966 as the first specifically Afri
Depends what you mean as popular. 1.6% Americans surveyed celebrate it. Read more below: http://en.wikipedia.org/wiki/Kwanzaa#Popularity Popularity In President George W. Bush’s 2004 Presidential Kwanzaa Message, he said that, “During Kwanzaa, millions of African Americans and people of African descent gather to celebrate their heritage and ancestry. Kwanzaa celebrations provide an opportunity to focus on the importance of family, community, and history, and to reflect on the Nguzo Saba or seven principles of African culture. These principles emphasize unity, self-determination, collective work and responsibility, cooperative economics, purpose, creativity, and faith.”[14] In 2004 BIGresearch conducted a marketing survey in the United States for the National Retail Foundation, which found that 1.6% of those surveyed planned to celebrate Kwanzaa. If generalized to the US population as a whole, this would imply
