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How can the survey results be confidential when respondents are asked to provide their e-mail address for the incentive prize drawings?

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How can the survey results be confidential when respondents are asked to provide their e-mail address for the incentive prize drawings?

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Although the network address and e-mail address of the respondent is captured, the respondent’s privacy is protected in two ways. First, very indirect information about the computer being used to take the survey is captured; it would be difficult to use this information to trace the individual. Second, everything possible is done to separate personal information from survey responses. E-mail addresses are not saved with the responses and, once they are saved, there s no way to link an individual’s responses to his or her e-mail address. This process ensures confidentiality when entering the incentive drawings.

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