How Can the European Vertical Market Center Assist IT Vendors in Their Sales and Go-to-Market Activities?
A series of IDC-branded white papers or case studies can assist IT suppliers in positioning their products and services in a specific industry. Clients can opt to integrate the white papers into a seminar series in which the IDC author presents the study findings to an audience of prospective customers. The EVM analysts can take part in your sales force training and identify the key pain points to your team.
