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How can state and local associations get involved in the campaign?

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How can state and local associations get involved in the campaign?

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A. State and local associations can purchase airtime in conjunction with the national schedule to increase the number of times or the length of time consumers are exposed to the messages. And remember, you’re not limited to television and radio: color magazine ads, black-and-white newspaper ads, posters, outdoor ads, and Web banners are also available. The print and broadcast materials can also be used to help inform members about the campaign.

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*Sadly, we had to bring back ads too. Hopefully more targeted.

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