HOW CAN PEOPLE BEEF UP THEIR PUBLIC SPEAKING SKILLS TO BE MORE EFFECTIVE COMMUNICATORS?
I want to demystify public speaking. First of all, its communication and theres no difference in speaking to a crowd of 200 people or two people. Its the same format that needs to be followed. The goal here is to have a conversation with your audience and not to be somebody that youre not when you get in front of a crowd. I tell people to think about what goes into effective communication the ability to stay on message, to stay on point, to visualize their situation to make sure your mind is at ease and youre familiar with the situation, and to be able to become a storyteller as well as a communicator. All of these things apply in a business meeting or if youre addressing your local chamber of commerce. I always tell my clients to get up there and begin with telling a story of what you do, explain something youve accomplished, like a client youve helped. Tell them a story, not just what you do. For small business owners, this is a real paradigm shift. Theyre always of the mindset that
