How can I develop their skills and increase their confidence in sales effectively?
Telling prospective franchisees that their new career involves selling can stop them in their tracks, especially if they are one of the greater majority of the population that believe the ‘act’ of selling is something that should be treated with utmost suspicion. For some potential franchisees, convincing them that they can sell can be challenge and failure to do so, means that good talented franchisees are lost at the first post. It is important to be clear about the type of skill it is and understand what training is required. First it is necessary to see selling for what it is – simple interaction between people and something that we all do every day. With selling reduced to an ordinary process your franchisees will become confident with everyone they meet and will enjoy their interaction with people whatever the reason for it at any particular time. To develop your franchisee’s skills in sales is a matter of developing their communication and interaction skills, which will give the
