How can I conquer my fear of bright color and embrace summers vibrant makeup palette?
“If you’re brave enough to actually touch these colors, they’re not nearly as intimidating as you think,” explains Benefit co-creator Jean Ford. And she’s right: Even the brightest greens and blues can turn so sheer and gauzy upon application that they’re mere shadows (um, literally) of their former, packaged selves. But no matter how sheer the color in question, restraint is definitely key. “Don’t colorize everything, or your features will look like they’re competing with each other,” says Ford. Rather, hue it up on either your mouth or your eyes, and remain neutral everywhere else. To instantly enhance your eyes, follow Ford’s foolproof application method: Swirl your finger in your shadow of choice, flick off any excess, then apply a lone dot just above your iris (don’t go up to your brow bone). “Your eyes will look sparkling – almost dancing – and they’ll capture attention without begging or screaming for it.
