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How can I better promote the 401k plan to encourage additional participation?

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How can I better promote the 401k plan to encourage additional participation?

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The plan should be first promoted at a mandatory employee meeting, during office others. The following methods for promoting the 401k plan should also be considered: person-to-person contact, using promotional materials, obtaining employee feedback, adding a matching contribution or increasing the match and improving the plan to better meet participants’ needs by adding a loan provision, hardship provision, additional investment alternatives or through several other plan enhancements.

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