How can companies deal more responsibly with customers and suppliers?
The key to putting the triple bottom line into practice is listening. Be aware of the concerns and interests of employees and customers. Provide ways to obtain feedback. Open and maintain lines of communication. A good example of a company that deals responsibly is Stonyfield Farms. It stands behind its suppliers and is willing to pay a higher price for organic milk. The commitment of the company to the value of organic products is essential to its identity. Some of this goes back to your ethical theory. Is it duty-based, where decisions are made based on the best thing to do? Or do you have a consequentialist view, where you take the action that will bring the best results to the greatest number of people? Or are your ethics virtue-based? Stonyfield provides proof that there is a return on virtues-based ethics. Treating employees and suppliers fairly, with practical demonstrations of that fairness (e.g., paying them well and on time), creates loyalty. How can companies foster strong r
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- How can companies deal more responsibly with customers and suppliers?
