How can color cosmetics products merge high-tech and natural ingredients?
CS: Merging high-tech and natural ingredients is what we are achieving with MODE, we are the originator of the concept of fusing fashion and nature to create high performing products that simultaneously deliver beneficial natural ingredients. We are consistently formulating the newest technologies with the newest natural raw materials while never compromising the fashion trends and staples consumers are demanding. A new product must perform with the high expectations and performance a consumer is used to, and if the mark is missed with the performance of the product, ultimately the consumer will move on. SM: What’s next? CS: No one truly knows what the next latest and greatest is going to be. As a manufacturer and marketer we research and forecast what the next hottest product might be by looking to different industries and sectors. As always, fashion heavily dictates color trends. We also look back at past trends that were proven winners in their time and have yet to be seen by a new
