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How can a sponsor participate on the agenda with a speaker?

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How can a sponsor participate on the agenda with a speaker?

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(A) By providing a subject matter expert to present a case study with a federal customer on a relevant topic. Where a service or product is in its embryonic stages or has not had a federal implementation, a commercial client may participate provided the case study demonstrates a COTS solution or commercial best practices. Sponsors may also participate in a panel provided that the subject matter expert’s knowledge would be consistent and useful with the topics in the panel discussion.

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