How can a gift card program help grow my business ?
Gift card users typically spend an additional 31% over the value of a gift card on their purchase. This is known as “ticket lift”. In addition to making your business look bigger and more professional, consumers have made it clear they prefer plastic over paper. 14% of gift cards sold never get redeemed, and 61% of gift card users make more than one trip to your store. More customer visits equals more future revenue!
