How are we going to reach ethnic communities and better or differently than in the past?
A. Careful, focused effort is being put into reaching ethnic communities better and differently than in the past. The goal to reach these communities is clearly stated in the Plan. Community-based agencies that receive contracts to provide services under MHSA will be expected to demonstrate their cultural competence to reach the target communities. Ideally, some contractor agencies will be from and of these communities. Providers of services will also be held accountable to reach the desired populations. Additionally, MHSA funds will be used to include issues related to cultural sensitivity and cultural competency as a part of its broader “Transformation” training efforts.
