How Are the IPDA Awards Promoted?
The International Package Design Awards (IPDA) are promoted in HBA direct mail pieces, e-mails, and through press releases distributed through PR Newswire. In addition, the Finalists and Category Winners are listed on the HBA Global Expo website in the Awards Section. Winners are announced during HBA Global Expo, September 28-30, 2010 at the Javits Center in New York. During HBA Global Expo, the IPDA Finalists and Category Winners are displayed in the HBA IPDA Showcase on the exhibit floor. The IPDA Awards are featured in the on-site HBA Show News, Happi, Beauty Packaging and Package Design magazine as well as other media.